Subscriber/Recipient Data Fields

Recipient

Data fields that describe the recipients are arguably the most important group of data fields you will use. Here are the common fields:

•	$(First-Name) – recipient’s first name.

•	$(Last-Name) – recipient’s last name.

•	$(Name) – recipient’s full name.

•	$(Email) – recipient’s email address.

If you are using FollowUpExpert Business edition or better, you can also use custom (user-defined) data fields (see Subscriber Custom Fields to find out more).

Subscription

If you are creating a message to subscribers (a one-off mailing or a follow-up message), you can use fields that will get replaced with information about the subscriber's sign up.

Fields containing the time/date a subscriber got added to the mailing list:

•	$(Subscribe-Time)

•	$(Subscribe-Date)

There are also fields that get replaced with the headers of the subscribe request email message a subscriber sent in order to subscribe to the mailing list:

•	$(Subscribe-All-Headers)

•	$(Subscribe-Basic-Headers)

•	$(Subscribe-Received-Headers)

If a subscriber signs up using a web form, these fields will contain the headers of the message sent by the sign up form.

Each of these fields renders a slightly different version of the headers. The $(Subscribe-Basic-Headers) field is the simplest of the three. Example:

From: joe@somedomain.xxx

To: list@mydomain.xxx

Date: Tue, 17 Jun 2008 14:09:17 -0700

Subject: SUBSCRIBE

Continue reading...