Tutorial: Sending Newsletter

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This tutorial explains how to send a newsletter to your subscribers.

 

 

Create or Choose Existing Mailing List

 

To create a new mailing list, click the "New" button on the main window toolbar, and click "Mailing List / Follow-up Machine". This opens the "Mailing List" window. Enter the name for the new mailing list in the "Name" text box; example: "My Customers".

 

Alternatively, you can open an existing mailing list by double-clicking its icon.

 

 

Set up Outgoing Mail Server

 

To send your messages, you need to choose an outgoing mail server on the "Mail Settings" tab ("Primary server" text box). By far the most reliable method is to use an SMTP server hosted by a third-party company. I recommend contacting the company before you send your mailing, to learn about their policies in this area.

 

To add a new server, click the "Outgoing Mail Servers" button, and click "Add". Then type the server name.

 

Please read this to find out more: Outgoing Mail

 

 

Create Message

 

Click the "New" toolbar button, select "Message to Subscribers", and click "New". This opens the message editor (below). Click the "To" button (marked with a red circle on the screenshot), choose the target mailing list, and click "OK".

 

Message Editor 1

 

Type an email address in the "From" text box. It can be your own email address, the address of your company, or the address you use exclusively for this mailing list.

 

Type the subject and the text of the message.

 

 

Preview

 

If you add your email address to the mailing list you want to send to, you can preview the message by sending it to yourself before you send it to the whole list. Click the "Preview" toolbar button, type your email address, and click "Send". If everything is set up correctly, you should receive the preview message in your inbox.

 

 

Send

 

Click the "Send & Close" button to send the message. When the program asks you to select the outgoing mail servers you can change the default selection or leave it as it is. To start the delivery of the message, click "Send".

 

You can watch the progress on the "Status" > "Outgoing Mail" panel. If you are looking for errors, use the "Status" > "Event Log" panel instead. More information can be found here: Monitoring Program Activity

 

Note: You might want to save the message to keep it as a template for future newsletters. You can use the "Save As" toolbar button to do that (see Message Editor Main Toolbar).

 

 

What would you like to do next?

 

Let people opt-in and opt-out from the list - Tutorial: Adding Support for Opt-In and Opt-Out

 

Set up the list to work with a sign-up form on your website - Tutorial: Integration with Existing Sign-up Form

 

Schedule series of follow-up messages to your subscribers - Tutorial: Creating Follow-Up Messages

 



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